Where is my logbook?

“Where is my logbook?”

Is this the first question you ask yourself when you are preparing to go diving? As a PADI Pro, perhaps it’s the first question your customers ask themselves after the meet and greet? Despite putting them in a ‘safe place’, our logbooks and certification cards have a tendency to disappear – especially after a long break from diving over the winter or between holidays.

To help avoid frantic searches, here’s 5 tips to help you – and your customers – keep hold of this essential diving accessory:

#1 – Logbook Binders

PADI training logbooks have three punch-holes for a reason: so that they can be stored safely in the PADI logbook binder. Get your students into the good habit of using the binder for storing their logbook and a pen so they are ready to log their dives at any time. Plus, in the front and back are spaces to store certification cards and the RDP.

2 – Logbook Pages and Card Holders

More experienced divers (including PADI Pros) who want to log their recreational dives can also add the red logbook or refill pages to the logbook binder (which also comes with three punch holes for this purpose). If you need more storage for certification cards you can get vinyl card holders, keeping everything tidy and safe in one place.

#3 – PADI eCards

Another possibility is to get an eCard. With an electronic certification card (eCard) on their mobile device, students can easily have their certification verified by any PADI Instructor or PADI Dive Center they are planning to dive with.

PADI eCards are stored in the PADI App so your students won’t need to worry about losing or forgetting their plastic certification card, and will be prepared for any impromptu diving opportunities whilst travelling.

PADI Open Water Diver students get an eCard for free for 30 days, after which time they can easily purchase one should they wish to. Renewed PADI Pros get pro-level eCards included as part of their membership benefits.

#4 – Digital Logbooks

Don’t forget, there’s also the option to log dives digitally via the PADI App and ScubaEarth. Just download the PADI App and show your student how easy it is to log their PADI Open Water Diver training dives, and recreational dives – straight from their mobile device.

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#5 – Keep Diving!

But the best tip is… don’t have a break! Keep diving! Don’t give your logbook the chance to disappear into the depths of your cupboards. Give your divers the opportunity to join you for fun dives, continued education or diving holidays. Keep them involved with socials and local events. You could even run a “logbook of the year” competition! No more lost logbooks for you and your divers!

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Order PADI sales products and training materials 24/7, 365 days a year by using the PADI e-Shop via the PADI Pros’ Site, or contact your local Sales Consultant at [email protected] or +44 (0) 117 3007234 during business hours.

ScubaEarth Reaches 200,000 Users Worldwide!

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We’re pleased to announce that ScubaEarth has now reached 200,000+ users, with this number continuing to grow at a rapid pace.

We love seeing the passion for diving shared around the world. Whether that be through the 165,000+ dives that have been logged, the 58,000+ photos or dive videos that have been shared, or the 84,000+ pieces of gear that have been added to the gear locker, it’s great to see PADI Divers and PADI Professionals all over the world getting involved.

If your business is not taking advantage of this active community yet, make sure you head over to www.scubaearth.com and create a free account today. Here’s some reasons why:

  • IMG_193With the free ScubaEarth mobile app and integration into the PADI App, ScubaEarth is available at the fingertips of your customers 24/7
  • Divers can log their recreational dives, including photos and videos of their memories. When they read back through their favourite dives, they’ll be inspired to want to come back and visit you in the future.
  • Students can also log their training dives (currently PADI Open Water Diver only, other courses being added in the near future). The dives can be digitally verified by their PADI Instructor, providing a quick, fun and eco-friendly way to fulfil this training requirement.
  • By adding dive sites to the ScubaEarth directory, you can put your local diving on the map and inspire divers who are planning their next trip.
  • By connecting with your customers on ScubaEarth using the Wall and Announcements, they’ll be able to follow you latest news on courses, trips, promotions and general fun stuff that will keep them wanting to come and dive with you in the future.
  • Showcase equipment brands available at your store in the Gear Locker, helping customers to identify what services you can assist them with.
  • certsDivers and PADI Pros can view lists of their PADI certifications, including the certification date, fun badges, links to share the certification with their friends on social media and links to order a replacement for any of their individual cards.
  • A directory of underwater marine life is a great way to help students learn more about what they’ve found on their last dive, or find new ones that they’d like to try to find next time.
  • Weekly Featured Destinations help spotlight different travel locations around the world, helping to inspire divers to visit both your local dive sites and book onto trips abroad.

The following Infographic highlights some key statistics from the ScubaEarth community and logged dives. Want to help shape the future of ScubaEarth? Go online (and encourage your customers to do the same) and log your dives today!

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PADI App Feature: Logging Dives Part 1: Recreational Dives

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The PADI App features built-in support for logging recreational dives on ScubaEarth – and it’s really easy to do!

Many divers – students and experienced divers – often don’t realise (or just forget) that they can log their recreational dives in addition to their training dives. Others may choose to log their dives on paper when they return home.

When divers complete recreational dives with you, encourage them to log their dives using the PADI App straight away. Being able to enter their logs right after their dive means their memories will be fresh in mind and you’ll be available to help them fill out details such as dive site names or buddies, ensuring details are as accurate as can be for future reference.

Keeping up to date recreational logs is also important for new divers who might be keen to build up their portfolio of logged dives before undertaking further training or more experienced trips which have minimum requirements.

Plus, by keeping a log of their favourite dives that’s right at their fingertips, they’ll easily be able to read back over previous experiences. And, when they do, they’ll want to come back and do it all over again with you!

How to log recreational dives in the PADI App:

  1. From the PADI App homepage, choose Log
  2. Select “+” to create a new dive log
  3. Enter the name of your dive site, and search
  4. Choose the correct dive site from the list
  5. Enter the details of your dive for your log
  6. Click “Next” and that’s it – your log has been entered
  7. Click “Log” to revisit your previously logged dives

It’s also possible for student divers to log their PADI Open Water Diver training dives using the PADI App and for instructors to verify those dives digitally. Watch this space for Part 2 of this series which will provide information on logging training dives.

The completely revamped PADI App is now available for Apple iOS and Android-based devices. Visit the App Store or Google Play Store to download it today!

PADI: Not just a diving certification…

In earning their scuba certifications with you, PADI divers have only just scratched the surface of the diving lifestyle. PADI enables millions of divers who share a common passion to come together – it’s all part of the PADI way of life.

PADI connects divers with each other in the world’s largest and most engaged communities – whether it’s the PADI Facebook page with more than a million fans or through ScubaEarth, Twitter, Google+, PADI Diving Society or the Project AWARE Foundation.

PADI University Program Channel Islands Shoot March 24-29, 2007

Make sure your business is present and active in these same communities, where new divers are buzzing about the underwater realm every day. By sharing your latest news, and updates to top up customers’ newly discovered interests, they’ll keep coming back to you for trips, equipment sales/rental/servicing and continuing education courses that enable them to further explore and log more diving adventures with you.

Want to know more about how social media and online marketing can help you capture existing and new business? Book onto a 2015 PADI Business Academy today!

ScubaEarth gets a revamp!

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Great news for divers, it’s easier than ever to sign up for ScubaEarth, the one-stop shop for everything scuba related. The sign-up process is now not only more streamlined, but also compatible on your mobile phones and tablets.

The quick three step process is faster, allowing you to get onto the more important things like logging your dives, connecting with your dive buddies and finding your nearest or favorite dive shop to go diving with.

With over 75,000 divers already on ScubaEarth, you can connect with divers from all over the world, share your love of diving and all that you have seen or want to see.

As a PADI Professional on ScubaEarth, you can be closer than ever with divers in your area allowing them to ask questions about your diving experiences, local diving hot spots or information on continuing their diving education.

So head to www.scuabearth.com to sign-up on your mobile phone, your desktop computer or your tablet to view the changes for yourself!

ScubaEarth Spotlight: Build Your Gear Locker

As an online scuba community, ScubaEarth isn’t just a place to find information, it’s also a place for divers to make new connections. Those new connections are YOU! With over 50,000 users you want to make sure that divers have access to the most up to date information regarding your dive business. Your ScubaEarth gear locker is a feature that you can often overlook, but it’s a feature that definitely shouldn’t be forgotten.

A well-stocked gear locker means that any new divers looking for a PADI dive shop to try a DSD experience with, learn to dive, or do their advanced course, will easily be able to tell the brands you stock. As a potential customer, brand awareness automatically brings greater integrity to any decision about who to dive with. So keep on top of your gear locker by adding all the manufacturers you stock. If they’re not in the list, let us know who they are and we’ll add them.

Need assistance setting up your Stores Gear Locker? View the How to video below:

 

Don’t forget about your PADI Instructors & Divemasters Gear Lockers!

PADI Instructors and Divemasters are the first port of call for all new divers. When seeking advice on what they should purchase, it matters to them what their Instructor uses. If your instructors maintain their gear locker a student not only sees what brand of BCD, regulator, mask etc. they own, but even what model and type!

Log into ScubaEarth and start updating your gear locker today!

ScubaEarth hits 50,000 users!

scubaearth-hits-50-000The evolution is really taking hold! This month the ScubaEarth community reached 50,000 users and continues to grow. Thank you to all the PADI Dive Shops and Instructors that are already a part of the ScubaEarth community. PADI Members are the hub of this online resource, and it’s only with your support and presence that we continue to keep divers engaged and excited about diving.

If you haven’t already joined the evolution then now is a great time to do so. With more users to interact with, more dives being logged, and more dive trips being planned there is now an even bigger opportunity to engage with your potential customers.

50,000 possible connections, 50,000 ways to connect! Here’s a couple.

Announcement board – Make the most of your announcement board and spread the word about your upcoming trips and courses. Every diver who has chosen your store as their primary dive shop will receive your announcements straight to their homepage. Friends of these divers will also see your shops announcements when viewing their buddy’s page, so news about that upcoming trip overseas dive trip spreads even faster!

Log Dives – Logging dives is another opportunity to promote your online presence. For each dive site you establish, your name appears with a link back to your profile. So when users search the community map for recently logged dives, they’ll see your entries, providing credibility and showing you’re an active, engage dive professional.

Link to your Blog – Add your blogs RRS Feed directly to your ScubaEarth profile and keep your customers informed and up to date on what’s happening each week at your Dive Shop. Links take divers directly to your blog, increasing traffic to your website. The best bit is that once set up the RSS feeds posts automatically to ScubaEarth when you add a new entry!

Head to www.scubaearth.com and join the growing community today!

New Benefits Available For Discover Scuba Diving® Participants through ScubaEarth™

The New PADI Discover Scuba Diving® Participant Guide

The new Discover Scuba Diving® Participant Guide (product no. 72200) gives Discover Scuba Diving participants a range of new benefits. The guide includes a special code that unlocks these benefits, including a commemorative Discover Scuba Diving eCard, access to the PADI Open Water Diver Online Preview, 90-day trial access to PADI Diving Society and 90-day trial access to ScubaEarth Premium. The ScubaEarth Premium benefit includes access to any PADI eCards as well as the new Dive Dashboard – an interactive panel of slates where ScubaEarth users can track dive sites, marine species, buddies and dive destinations in real time. Continue reading

Get Involved With ScubaEarth™

Get Involved With ScubaEarth™

Use ScubaEarth to help increase entry-level diver certifications.

PADI Members are the hub of ScubaEarth, the new PADI online scuba resource and social community for divers and other water lovers. As a PADI Member, there are numerous opportunities to promote your ScubaEarth presence and use it to help grow your business.

Here are three ways to do so:

Target PADI Discover Scuba Diving Participants

PADI Discover Scuba Diving participants are an ideal group to introduce to ScubaEarth, since they are looking to learn what scuba diving is all about before taking the full certification course. Use the customizable materials available on the PADI Pros’ site, such as the flyer template, to outline directions on how to join your Dive Crew on ScubaEarth. Pass these flyers out before or after your Discover Scuba Diving classes, and let participants know how they’ll benefit from joining your crew, such as being the first to know about gear specials, upcoming dive trips or other store promotions.

Hold an Open Day

Open days are an excellent occasion to showcase your dive operation and market ScubaEarth. Consider a call-out on your invitation for attendees to join your Dive Crew on ScubaEarth, or download signage—such as ScubaEarth posters from the Pros’ Site—to hang or display during your event. Another way to encourage visitors to join your Dive Crew on ScubaEarth is to have a computer or laptop available for people to sign up at the open house. You can even offer an incentive for those who do, such as a free air fill or small incentive on a future gear purchase.

Local Schools and Colleges

This is the perfect market to reach out to help you grow your business through ScubaEarth. Students are highly active on social websites and ScubaEarth is a perfect for those interested in diving or those who are already divers. For example, let students know how they can join your Dive Crew to get more information about activities you offer, such as group specials or promotions.

Get creative! Regardless of how you choose to market ScubaEarth to new and potential divers, identify the opportunities and use the resources you have available to communicate your ScubaEarth presence every chance you get to keep your customers engaged and excited about diving.