PADI Pro Member Benefit #4: Social Networks for PADI Pros

Social MediaIn addition to the PADI Pros’ Site and other PADI Member publications (online and print), you can access relevant content from our PADI Professional social media channels.

youtube

The PADI Pro YouTube channel not only provides a number of ‘how-to’ videos to help you make the most of PADI tools and training, it also features a range of promotional videos that you are able to share across your own networks to help boost new diver acquisition and sales.

In addition, the PADI Pros Facebook and PADI Pros Twitter pages will keep you up to date with global and regional news from your local PADI office and Regional Managers, as well as the latest sales offers, webinar sessions and other business, training and marketing tips.

scubaearth_ecardsFinally, ScubaEarth is PADI’s own social platform and has over 200,000 users with this number continuing to grow at a rapid pace. If your business is not taking advantage of this active community yet, head over to www.scubaearth.com and create a free account today. You can connect with your dive crew and customers, promote trips and promotions and showcase equipment brands in the Gear Locker, and view your certifications. Find out more about why you should join this expanding online dive community today.

Remember: renew your 2016 PADI Professional Membership before 31st December 2015 and you’ll be able take advantage of our special renewal offers. Find out more here.

Ready to renew? Click here to renew your membership online, or contact Customer Services by email ([email protected]) or telephone (+44 (0)117 3007234)

PADI YouTube Videos Exceed 1 Million Views

The PADI Go Dive, Keep Diving & Go Pro videos have now reached over a million views on the PADI YouTube channel!

Continuing in popularity, these videos demonstrate the opportunities and experiences available for scuba divers, from a recreational to professional level.

View these videos and feel free to use for your own marketing and content purposes (such as on your website, in social media posts and in newsletters to potential divers) via the below YouTube links:

PADI Go Dive

PADI Keep Diving

PADI Go Pro

For further information on these videos or how to get the most out of them, feel free to contact your PADI Regional Manager for assistance.

You can also access these from the Marketing Toolbox on the PADI Pros Site.

Be Part of a Scuba Guinness World Record on Friday 12th September

CAY07_1136_TS_KingWorldEilat Red Sea are inviting scuba divers from all over the world – including you – to join them in setting a new Guinness World Record as part of “Storm in the Sea”.

This exciting event takes place tomorrow, Friday 12th September, when hundreds of divers, 26 diving instructors, 32 production members and 12 professional photographers will all dive together at the Satil missile boat wreck in Eilat, Red Sea.

Using a sophisticated technological set-up, the dive will be broadcasted live via a YouTube video stream, enabling millions of viewers to witness this magnificent event in real time and collectively set a new Guinness World Record for the largest audience for a live-streamed underwater event.

Guinness have set an objective of half a million viewers in order for the record to be registered…view this event live and help make it happen!

When:

The dive will take place on September 12th, 11.30am (GMT + 3). Go online and watch the broadcast – including exciting pre-dive preparations – from 11:00am (GMT + 3).

Where:

See the broadcast live online via the website at: www.eilatredsea.com

Underwater Photography World Championship

shootout_teamStorm in the Sea” and this incredible world record-setting attempt is taking place as part of the 10th anniversary celebrations for the “Eilat Red Sea International Underwater Photo Competition” – also known worldwide as the International Underwater Photography Olympics.

Eilat Red Sea, PADI Europe, Middle East and Africa, and boot Düsseldorf have introduced the Underwater Photography World Championship, inviting photographers to team-up and represent their country during the event and put together a stunning, award-winning portfolio of 6 images.

Photographers have been heading out throughout this week to capture stunning images of the beautifully colourful and fish-populated regions underwater. The final image submissions were submitted earlier today and keen photographers are excited to find out the outcome this weekend.

Jonas Samuelsson (PADI Regional Manager) arrived in Eilat on Monday and will be there throughout the event to meet, greet and provide support during the week’s activities. PADI has sponsored the first prize in the category “Underwater Photography Global Championship“ and the top prize of $3,000 USD will be presented to the winner at the Eilat Red Sea Awards ceremony on Saturday 13 September.

For more information visit: www.eilatredsea.com

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Using PADI’s Youtube to help market your business

YouTube is ranked 2nd for all searches on the internet, and its not even a search engine in the traditional sense.  So we know that video is big.  In fact who has’t watched a video on YouTube be it the Evolution of dance, or what happens when you combine a popular drink with a brand of soft mints or even a keyboard playing cat (yes thats right 31,199,425 views!)

Did you know PADI has 2 Youtube channels?

PADI Pro TV  is a great resource for PADI members to check out How to videos or to find videos promoting PADI products in various languages, check it out.

We also have PADI consumer YouTube channel where you can find a selection of videos  either from our Video of the Week playlist, videos promoting PADI Courses,  the Pro Lifestyle or amazing scuba snack videos.

We’ve just published our brand new Go Dive video, to help inspire people to go Dive the PADI way.  Check it out:

All PADI’s videos can be used by you to promote your business.   Do you have a YouTube Channel? If so you can create playlist of our videos, this means you get new content for your channel without having to spend hours filming and editing extra material.  Save time but get new content.

No YouTube channel?  Then why not embeb our videos in your Website or send a link via your eNewsletter.   Use out new Go Dive video to engage new and existing customers to dive with you!

Remember to check back often to see what new videos we have that you can use to promote your Business.